Ocoya Assessment 2023: What’s New within the 3.0 Model?

We’ll check out how Ocoya compares with different AI social media advertising instruments accessible out there like StoryChief.

I’ll stroll you thru this device step-by-step so, on the finish of this assessment, you’ll know precisely easy methods to create and schedule content material on your social media platforms.

And if you wish to work together with me, right here you possibly can begin your Ocoya 7-day free trial the place no bank card is required.

Let’s get began.

What’s Ocoya?

Ocoya homepage

Ocoya is a social media advertising device powered by AI expertise that permits you to create, content material, analyze, and schedule your posts on social media platforms like Fb, Instagram, Twitter, Linkedin, and TikTok. Ocoya additionally has an AI copywriting device known as Travis AI that may assist you to create copy on your social media.

And it additionally connects with Hootsuite and Buffer so you should utilize different platforms within that.

So, they’ve actually put all of those completely different instruments into one platform, which makes this so distinctive in comparison with completely different platforms on the market.

Ocoya has simply been not too long ago featured on Product Hunt because the primary product of the day.

If you happen to do observe Product Hunt, you’ll know this can be a excellent achievement for this firm, in order that’s actually good to see.

After which the second factor I simply need to present you is the formally trusted and partnered with Fb, Instagram, LinkedIn, TikTok, and Twitter.

ocoya trusted partners

So, this implies you possibly can schedule posts on these platforms and there aren’t going to be any points.

I do know quite a lot of different instruments on the market, strive it, after which they face points as a result of they’re not partnered with these instruments, in order that’s actually good to see.

Ocoya Tutorial & How To Use It

When you log in to your Ocoya dashboard, it’s going to routinely immediate you to attach your social media channels as a result of you possibly can’t do something within the device in case you haven’t linked something.

ocoya social channels

I truly don’t have a model on social media, I’m utilizing Ocoya to handle social media channels for my shoppers. However it’s one thing that I’m contemplating doing for myself so I can keep linked on completely different platforms.

Anyway, a very cool factor is within the close to future you’ll be capable of combine Ocoya with Pinterest and TikTok.

So that is one thing that separates Ocoya from different social media instruments like Predis AI that I’ve been utilizing which continues to be fairly good device however it allows you to solely join your Instagram and Fb profile.

And actually no different device that I’ve been testing connects with all these different completely different platforms like:


So if in case you have a web-based retailer, it’s going to routinely pull on all of your listings, and you may shortly publish these to social media, which makes your life a lot simpler as a enterprise proprietor or an company.

When you linked your social media channels, on the left-hand aspect, you’ll discover the entire Ocoya instruments together with content material creator, Travis AI, eCommerce, Analytics, and social channels.

ocoya dashboard

So, let’s break down all of those options and we’re going to start out with my content material simply to point out you ways issues work.

Ocoya Creator Studio

Contained in the Ocoya Creator Studio, you possibly can choose from a number of templates, opening its drag-and-drop template editor, the place you possibly can customise and create content material on your publish.

Contained in the content material tab, you possibly can create your social media graphics for all of those completely different social media platforms.

ocoya my content

You can too choose from 1000’s of inventory pictures or create them immediately in your Canva account and add as many creatives as you prefer to publish a carousel publish.

So inside Canva, it’s obtained all your regular instruments. You’ve obtained various kinds of templates you could go from, completely different photographs, objects, backgrounds, textual content, model equipment, and my recordsdata.

crello dashboard

in case you’ve ever used Canva, you’ll know easy methods to use this graphic design device.

And also you need, you can even use Canva and that is going to log into your private Canva account.

So, it’s very nice to see that you should utilize your individual pictures and all the things within the Ocoya dashboard utilizing your Canva account.

Inside my content material tab, you’ll additionally discover the scheduler which is definitely going to let you schedule posts that we’ll check out in a minute.

We’ve additionally obtained inventory imagery the place you possibly can go forward and select various kinds of inventory imagery from completely different platforms on the market like Unsplash, Pixels, and Pixabay.

And if you wish to do that, you possibly can truly click on on one and you may create a poster utilizing it.

ocoya stock images

As well as, we’ve additionally then obtained items included, which is from Giphy. So, you possibly can search for completely different items you could schedule in your social media.

And when you created a picture that you just need to use within your social media, it’s time to create some content material for it utilizing Ocoya AI expertise.

Ocoya Travis AI – Captions, Hashtags, Quotes & Extra

So that you’ve now selected the right artistic on your publish. The subsequent step is to jot down your caption and produce your hashtags.

As a substitute of writing your individual, you will notice the choice to generate high-converting captions powered by AI.

You possibly can simply give this machine some concepts, and it’s going to search out some form of content material to speak about.

caption generation

Utilizing the “Generate hashtags” button, immediately produce trending hashtags associated to the caption you’ve written.

Alternatively, you possibly can choose from “Quotes” and even product bulletins. So, it’s a really highly effective device, particularly in case you expertise author’s block.

Apart from a caption, hashtag, and quote generator, Ocoya Travis AI provides 50+ AI copywriting instruments to select from.

ocoya copywriting tools

And all of those instruments are divided into 4 foremost classes:

web optimization

So you possibly can shortly discover what you want.

They’ve even a template to create a private bio on your social media platforms.

personal bio template

You merely sort in your model or product title and an outline and the AI will generate a private bio for you.

It’s very useful for Instagram or Linkedin bio.

And in case you get one thing that’s not fairly proper, simply click on on generate extra.

In my view, their AI content material technology will not be fairly as much as mark since you don’t have a lot management over the kind of content material that you just need to have. Though they’ve one thing God Boos Mode that isn’t a lot versatile in comparison with Jasper Boss Mode.

However if you’re on a finances and also you don’t need to spend money on different third-party instruments multi function place on your social media, this can be a useful gizmo to choose up.

Ocoya Scheduler

That’s your publish prepared, with eye-popping creatives and optimized copy, in only a few minutes.

The subsequent step is to do one thing with it!

Within the Ocoya scheduler, you possibly can publish instantly to all of your social media or schedule forward of time from the calendar. You can too obtain your publish to be used elsewhere.

Right here you possibly can schedule a publish by merely selecting a time and date.

ocoya schedule post

And it’s so simple as that. It’s scheduled and able to go.

And you can even try all the things weekly and month-to-month as effectively.

Ocoya Ecommerce

Subsequent, we’ve obtained e-commerce. Contained in the eCommerce tab, you possibly can combine this with:


So this additionally separates Ocoya from most instruments. There will not be a complete lot of social media administration instruments that truly allow you to hook up with your Shopify retailer, Etsy, eBay, and Amazon.

And in case you run a dropshipping retailer, on this video you possibly can be taught extra concerning the Ocoya eCommerce function.

Ocoya Analytics

Analytics goes to point out me issues like posts, hashtags, shares, downloads, and hashtags.

ocoya analytics

And there’s a complicated analytics, however it’s not out simply but. As soon as once more, that is on launch.

Ocoya New Instruments & Options

In order talked about initially of this Ocoya assessment, the platform launched some massive updates in 2023.

AI Assistant

This cutting-edge device is designed to simplify your social media advertising efforts and give you an skilled by your aspect. Powered by ChatGPT and tailor-made for advertising, this AI assistant will generate high-quality copy or may also help you provide you with artistic concepts for any advertising exercise. Briefly, with this function, you’ll be capable of save time and streamline your social media administration.

Motion Hyperlinks

With this new addition, you possibly can set off publish creation routinely, streamlining your workflow. This function is designed to work finest with automation instruments (Zapier, Make, Integrately, and so on.), making it simpler to handle your content material.

For example, you should utilize its AI Assistant to generate 100 captions in a desk, paste them to a Google Sheet, join with an Ocoya ‘Textual content Put up’ motion HTTP request on make.com, and also you’ll have 100 posts in your Ocoya dashboard. Good.


Ocoya API it’s one thing that many customers have been ready for. With the brand-new API, now you can simply create and publish posts immediately from your individual instruments and platforms. This implies you possibly can take pleasure in a extra streamlined workflow and save time by automating your social media posting course of.

Ocoya API additionally consists of copywriting in all languages, so you possibly can generate partaking captions on your posts routinely. Whether or not you’re posting on Fb, Instagram, Twitter, or some other platform, its API may also help you create high-quality, partaking content material that your followers will love.

Ocoya Creator Studio

Ocoya Creator Studio now permits you to create and publish a publish in lower than 10 seconds with the brand new up to date content material administration UI. That was one of many issues that bothered me after I tried to create content material utilizing Ocoya.

It took too lengthy to create a publish and there have been a couple of completely different steps that you just needed to undergo. So it’s fascinating to see what they’ve modified to make this quicker workflow

Hyperlink Posting

This was one other factor that the majority members actually wished was that you just couldn’t simply take a hyperlink out of your web site or a hyperlink from a Youtube video after which publish it.

And you are able to do these issues on most different social media channels, particularly Fb. It routinely will herald a picture or thumbnail – it was lacking that within the earlier Ocoya model.

In order that they added that, and that may be a enormous function that was undoubtedly wanted within the skilled social media device

Picture Cropper

With this function, you possibly can crop into 15 completely different codecs of your alternative if, for instance, you posted to Instagram, however the picture gained’t publish on Twitter.

New Hashtag Generator

The hashtag generator was additionally one thing that was not helpful, it was mainly pointless as a result of it was related to the picture, to not the textual content of your social media publish. And they also have improved that trending hashtags as effectively which is nice.

Different enhancements made to the platform embrace Inventory picture / GIF previews, workspace administration, Dropbox integration, caption autosave, and template search.

Ocoya Roadmap

Now, I’ll present you the Ocoya roadmap the place you possibly can the entire upcoming issues.

ocoya roadmap

And mainly, that is what they’re planning on doing with the platform.

For instance, the options in progress are:

Extra Automations

They’re including extra automations, together with RSS and basic (recurring) marketing campaign automations. This may make it simpler to handle your social media content material and guarantee well timed posting, even whenever you’re busy with different duties.

New Channels & integrations

One other nice upcoming factor is that they’re increasing social media channel choices, including GMB, Tiktok, Pinterest, Fb teams, Reels, and Shorts. They’re additionally integrating with extra platforms, together with Zapier, Airtable, and Make, to handle all of your content material in the identical place.

Put up Approvals and Previews

They’re about so as to add publish approvals and previews, so you possibly can view posts earlier than they’re revealed and approve them earlier than they go dwell. It is a wonderful means to make sure model consistency and keep away from any embarrassing errors.

Ocoya Pricing

ocoya pricing

Ocoya has 4 completely different pricing plans:

Bronze – $19/month
Silver – $49/month
Gold – $99/month
Diamond – $199/month

On the bronze plan, you possibly can have as much as 5 social profiles in order that’s can be sufficient for a enterprise with a social media presence.

If you’re a advertising company and you’ve got extra shoppers otherwise you need to have extra profiles to handle all your shoppers, you would want to improve a minimum of to the silver plan the place you’ll have 20 social media profiles and as much as 5 workforce members and 5 workspaces.

Ocoya provides a 7-day free trial so you possibly can take a look at the software program out earlier than upgrading to any of the month-to-month pricing plans.

Ocoya AppSumo Lifetime Deal

The Ocoya lifetime deal on AppSumo is now not accessible so the one strategy to buy this product is by way of Ocoya’s official web site.

Ocoya Options

Listed below are among the Ocoya options:

  • StoryChief
  • Missinglettr
  • Feedhive
  • Hootsuite
  • Buffer
  • Predis.ai

The one social media platform that’s actually near Ocoya is StoryChief which can be a content material advertising platform that helps companies create, publish, and distribute content material. It provides options similar to a content material calendar, workforce collaboration instruments, content material curation, web optimization optimization, and integration with social media platforms.

One other nice Ocoya various is Missinglettr which has an superior content material curation function that Ocoya doesn’t at the moment have.

Ocoya Assessment Wrapping Up

In order that was my Ocoya assessment. As you possibly can see, it’s a very highly effective device.

Not many social media advertising instruments can embrace graphic design, AI copywriting, and scheduling below one platform.

And people three simply alone are price their weight in gold.

Nevertheless, Ocoya AI copywriting device doesn’t work in addition to a devoted device similar to Jasper AI. There’s additionally an absence of a content material distribution function that you’ll find in StoryChief.

Total, the Ocoya evaluations are very optimistic, with most customers discovering it to be a helpful and complete social media advertising platform. Some reviewers have praised the platform’s analytics and reporting options, which give insights into the efficiency of social media campaigns.

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